While Highly Relevant provides cutting-edge Internet marketing services to its clients, we are also exploring various ways to bring more value in other ways through Highly Relevant “Labs”. This next phase of our company will be focused on developing patented systems and processes, tools, products and intellectual property.
Here are some ‘labs’ that we are either working on or will be working on in the near future:
Our SEO Systems & Processes
- Client On-boarding Process
- URL, Meta, HTTP Status, Outbound Link Extraction Process
- Current SEO Rankings Snapshot
- Google Analytics Setup & Optimization
- Google Webmaster Tools Setup & Optimization
- Keyword & Competitor Research Process
- Site Information Architecture Process
- On-page SEO Analysis
- On-page SEO Execution
- Title Tags & Metas
- XML + HTML Sitemaps
- Robots.txt Optimization
- Htaccess Optimization
- Ongoing Content Strategy
- Content Implementation Process
- Link Building
- One-way Links
- Link Wheels
- Article Marketing & Spun Content Links
- Blog Comments & Web 2.0 Links
- Viral Link Bait & Infographics
- Reporting & Campaign Adjustments
- Raven Reports
- Google Analytics Reports
- Adjusting Campaigns Based Upon Reports
Our SEO Tools
URL Extraction Tool
This tool is currently in production and will be completed by the beginning of Q2, 2011. This tool will allow you to enter a domain and will extract every single URL, title tag, meta description, the HTTP status code of the URL, the number of outbound links and if the page is 301 redirecting, the URL it is redirecting too. This allows us to identify any 404 errors that need to be webmastered as well as can provide us with insight on URLs that might want to be restricted in the robots and/or if we want to undo a 301 redirect that is currently in place.
KW Research Tool
This tool is currently in production and will be completed by the end of Q2, 2011. This keyword research tool automates our Keyword & Competitor research process. Not only does it save us time it also gets us better, more consistent results. This keyword tool is different in that it pulls the standard Google Adwords, Analytics and custom search APIs but also pulls from the APIs of several existing keyword tools making our keyword research tool a SUPER TOOL.
SEO Analysis & Recommendations Tool
Our SEO Analysis Tool combines the fundamental basic best practices that come stock with most analysis tools but with a twist. We have combined over 50 manual site analysis documents we have created since 2009 to create the most advanced, robust and useful SEO analysis tool around. This tool is so smart that it’s as if Rex or Alex are manually doing the site audits! This tool is scheduled to launch in Q3, 2011.
Link Sleuthing Tool
When Google’s algorithm crawls your site, you need to have a natural back link profile. By that I mean you need to have a healthy combination of one-way links, blog comments, social bookmarks, article back links and the like. In our 6 years of doing SEO we have never found a tool that can identify all of these different types of back links and house them in one place so we have decided to create this tool. This tool is slated to launch in Q3 2011.
Website Siloing Tool
This tool is an advanced SEO website structure script that will automatically create a silo-structured website based on advanced SEO techniques. This tool is set to launch in Q4 2011.
Local SEO Dashboard
Highly Relevant is currently developing a tool that aggregates local directory web activity, which include impressions, clicks, driving direction requests, reviews and more. This tool is scheduled to launch in Q4 2011.
Our Web Properties
Max Body Workout
Highly Relevant is a proud partner of Beachbody, providing the best workout DVDs and nutrition products to the American consumer. Our E-commerce website portal, Max Body Workout, is slated to launch during Q4 2010.
We are happy to provide a SEO blog for anyone who wishes to learn more about Search Engine Optimization. The site is considered a news source by Alltop.com and is listed in the SEO News section.
Work with Us
If you would like to find out more about the ‘labs’ that we are working on — or would like to partner with us on a project or two — please feel free to contact us at firstname.lastname@example.org or 310-824-9590.