Recent studies have indicated that it’s not uncommon for online merchants to convert only 2-3% of site visitors into buyers. As a result, companies collectively spend billions of dollars on advertising and SEO in hopes of generating more traffic and, thus, more conversions. Our expertise lies in making on-page changes that call greater attention to your conversion path in order to convert more users into customers.
Through the process of Conversion Rate Optimization (CRO), Highly Relevant is able to efficiently increase the conversion rate of not only your current visitor base, but also of all users who are directed to the site via our other marketing initiatives.