Though it launched just two years ago, people have been talking about the viral content sharing website Upworthy as though it reinvented the Internet. Here’s a brief rundown: The site’s team searches the web for “important stuff” that is … More
Blog Archives: Internet Marketing
An Evaluation of SteveMadden.com
photo via Flickr While Steve Madden has recently received a great deal of media attention for its part in the Hollywood blockbuster The Wolf of Wall Street, it first and foremost is a leading shoe brand with humble beginnings … More
5 SEO Tips for Beginning Bloggers
photo via Flickr If you would have told me back in the early 2000s that it would be possible to earn a living by blogging, I would have thought you were crazy—not only because I would have been a … More
5 SEO and Marketing Trends to Watch for in 2014
We’ve read a ton of articles with similar titles this week, and it’s completely understandable—people love talking about what’s new and different at the start of every year, and we can’t deny the fun of making predictions. (Next Super Bowl … More
An SEO Evaluation of ASOS.com
Launched in 2000, the UK-based company ASOS has grown to be a veritable juggernaut of the online fashion retail world. Their website attracts over 13.6 million unique visitors a month, is the second most linked-to ecommerce site by blogs … More
3 Tips for Building an Effective Blog Schedule
photo via Flickr Fresh, quality content is an absolutely essential component of a powerful inbound marketing campaign. Great blog posts, photos, etc. not only help you from an SEO standpoint, but they also facilitate your social media marketing efforts … More
So, What is Inbound Marketing?
photo via Flickr As a somewhat recent college graduate, I’ve been asked what I do for a living more times than I can count. And thankful as I am that the answer isn’t “nothing,” trying to explain what a … More
What’s an Internet Marketing Blitz and Why Would I Want One?
When you are about to launch or upgrade a product or service, are looking to re-brand yourself, are attending a big upcoming event or having a booth at a tradeshow, or are looking to get in front of as … More
The Evolution of SEO
SEO used to be a shortcut of sorts — use the right keywords and the right codes and watch your site climb to the top of the search engine results page. Tactics included spamming links and stuffing keywords in … More
How a Writer Became a Link Builder (And Why That’s Not a Bad Thing)
Five years ago I was a college student aspiring to write about sports for a living. It felt somewhat bold, trying to earn money doing a job I’d happily (and for a few years, did) do for free. At … More