We all know that Google makes most of its money from product advertisements, but that is beginning to take a backseat as their preferred means of revenue generation. Now, Google would much rather take a rev-share/commission on the traffic they … More
Blog Archives: Direct Marketing
The Art of Selling
Everyone is a salesperson. We live in a society that is constantly selling to us, and we are constantly selling ourselves to society. A Northwestern University study found that when subjects were asked to put on a white coat … More
Generation 10:45 & Continuous Brand Management – Pt. 1
Generation 10:45’s recent emergence has business leaders racing to bolster an increasingly vital business need— 24-hour, continuous brand management. You may be asking yourself who and what is Generation 10:45? Well according to a recent study by The Kaiser Foundation, … More
Hot Trends, Google, and Nichebot
We recently uploaded a PDF file highlighting some of the finer points of harnessing Google Trends… More