Season 3 of HBO’s hit TV series Girls premiered Sunday, and its debut was preceded by a social media blitz that only a show so deeply entrenched in the lives of 20-somethings could pull off. There were Instagram videos, … More
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5 SEO and Marketing Trends to Watch for in 2014
We’ve read a ton of articles with similar titles this week, and it’s completely understandable—people love talking about what’s new and different at the start of every year, and we can’t deny the fun of making predictions. (Next Super Bowl … More
An Evaluation of ClothesEnvy.com
SEO Analysis From an SEO standpoint, their homepage could use more text. Their images are eye-catching, but text is what Google crawls to determine what a page is about—it can’t read images to the same effect—and having keywords on … More
An Evaluation of PowerYoga.com
photo via Flickr Power Yoga is a type of Ashtanga yoga that became popular in the United States in the mid-1990s, and Bryan Kest, the man behind www.PowerYoga.com, is frequently credited for being among the founders and primary proponents … More
5 Questions to Ensure Your Content Adds Value
photo via Flickr If you have been exposed at all to the Internet marketing lexicon in the past few years, you know that content is among its most discussed elements, and with very good reason. Even the most modestly … More
5 Easy Ways to Make a Monotonous Workday Fun
photo via Flickr If you’ve ever been told that you have a case of the Mondays, these tips are for you. If you’ve ever had to pause to take a deep breath before opening the door to your … More
An SEO Evaluation of UrbanOutfitters.com
source Urban Outfitters got its start in 1970 as part of a project for an entrepreneur workshop—the original idea was to establish a place for college and graduate students to buy inexpensive clothing and other items. The idea became … More
5 Best Books for Entrepreneurs
photo via Flickr “Best” is, more often than not, a very subjective term. Even in regard to professional sports—where there are clearly defined winners and losers and champions and rankings—people can argue until they’re blue in the face about … More
An SEO Evaluation of ASOS.com
Launched in 2000, the UK-based company ASOS has grown to be a veritable juggernaut of the online fashion retail world. Their website attracts over 13.6 million unique visitors a month, is the second most linked-to ecommerce site by blogs … More
3 Tips for Building an Effective Blog Schedule
photo via Flickr Fresh, quality content is an absolutely essential component of a powerful inbound marketing campaign. Great blog posts, photos, etc. not only help you from an SEO standpoint, but they also facilitate your social media marketing efforts … More