“89% of consumers will research and read reviews before making a purchase decision, and 90% of those say they trust the reviews.”   With consumers continuing to utilize their mobile and tablet devices while researching or considering a purchase, … More

photo via Flickr   “Take time to deliberate; but when the time for action arrives, stop thinking and go in.” – Napoleon Bonaparte   Interviewing truly is an art form. And while people often give advice about how best to … More

photo via Flickr   Is there any value to be gained through expanding your B2B company to go B2C? The best way to answer that question is to examine the potential for profit that such a venture holds. source The … More

photo via Flickr   Almost everyone who works has a uniform, though some more defined than others. Policemen and firemen dress like policemen and firemen, with red suspenders, badges, short sleeve button-up shirts, and pants—always pants, except for bicyclists. Waiters … More

[music playing: Baz Luhrmann’s "Everybody’s Free To Wear Sunscreen"] “Ladies and Gentleman of the Working World, If I could offer you only one tip for the future, a good chair would be it.” And if anyone learned this the hard … More

  It’s all about the prep. Trying to cook without prepping is like taking a road trip without first filling up your gas tank, stocking up on snacks, or planning your route—it’s doable, but it’s completely inefficient and is likely … More

There’s been a great deal of buzz recently around Pinterest. It’s fair to say that post-recession, Pinterest was popular in part because it gives the user the ability to collect things they might want without ever spending a penny. The … More

  When you are about to launch or upgrade a product or service, are looking to re-brand yourself, are attending a big upcoming event or having a booth at a tradeshow, or are looking to get in front of as … More

  Social media is a growing part of online marketing and branding, and it is one that should not be ignored. As potential customers often turn to Twitter, Facebook, etc. to get a feel for your brand, it is important … More

  I think it’s fair to say that personal computers have become the most empowering tool we’ve ever created. They’re tools of communication, they’re tools of creativity, and they can be shaped by their user. -Bill Gates   One of … More