We recently uploaded a PDF file highlighting some of the finer points of harnessing Google Trends, seasonal trends, and viral crazes that are currently or soon will be taking shape online. It doesn’t get into tremendous detail, however, it is a great resource for people who are looking to get lots of free, organic search engine traffic with a little hard work and some luck. Read more

Too often, websites don’t emphasize exactly how, where, or why users should sign up, call, or purchase a product or service from their website. In this article we discuss the often overlooked aspect of converting hard earned website traffic. Read more

We have completed the initial stages of Highly Relevant s new website! Please tell us what you think of the new design and content! The site is based on the powerful Joomla! CMS, which is an exciting new adventure for die-hard Wordpress users like ourselves. We d like to thank Koren Nelson, of Koren Nelson Design, for the FPO ( for placement only logo you see at the top left of our site. We ll be working hard over the coming days to get the site dialed in, so please check back over the coming days and weeks.

In online marketing circles, social media marketing is the current cool kid on the block, and with good reason. Social tools can give companies a powerful medium to engage customers, develop their brand, and humanize themselves in a way that can be difficult without in-person interaction. And weíre strong believers in incorporating social media elements into our SEO strategies. That being said, we believe there is significant straight up, Warren Buffet-style value in good old-fashioned search engine optimization. Here’s why. Read more

Rank Leveraging is an advanced SEO tactic in which you harness the power of multiple pages on your website to improve the ranking of a single page for a specific keyword (or phrase). By linking related pages to the single page that Google considers to be the most relevant to your target keyword, you utilize the strength of these additional relevant pages to enhance the strength of your top-ranking page. Read more